Weekly discovery report
Linen demand rose 38% and converted at 6.8%.
You had 18,462 text-search requests last week. We attributed $42,380 in revenue to search, collections, and recommendation blocks, up 12% from the prior week.
| $42,380 Layers-influenced revenue +12% vs prior week | 18,462 Text-search requests +18% vs prior week |
| 4.6% Search purchase rate +0.4 pp | 2.8% Zero-result rate +0.7 pp needs attention |
Where discovery earned
The same four measures across every surface: reach, purchase rate, attributed revenue, and change.
-
Text search$28,140+14% revenue
-
Collections$11,670+7% revenue
-
Recommendations$2,570+18% revenue
Demand moved
These queries gained meaningful volume and converted above the 4.6% search average.
-
linen shirt$5,820attributed revenue
-
white dress$4,110attributed revenue
-
charm necklace$3,760attributed revenue
Where shoppers got stuck
Ranked by volume and the size of the gap from your recent baseline.
-
High traffic, low purchasesummer dress0.8%purchase rate
-
Zero resultswide-leg trouser32%zero-result rate
-
CTR shiftsilver hoop−9.1 ppclick-through rate
Priority this week
Fix “summer dress” first.
It was your largest missed-conversion signal: 312 searches, a 0.8% purchase rate, and 28% fewer product views than the search average. Start by checking whether the first 12 results match seasonal dress intent.